5 Easy Ways to Stay on Top of Trends (for Busy People)

There’s a certain advantage to being ahead of the curve. In an age of constant disruption, the benefits of learning about a new tool or technology before your competitors can be immeasurable. So how do you stay aware of new trends and developments in your field or industry? Below are 5 convenient ways. They just take a minute to set up.

Newsletters

Yes, it’s 2016. Yes, newsletters are one of the best ways to stay up to date on trends. Browse for great newsletters on NewsletterStash or Revue. If you’re using Gmail, you can add a +tag behind your name in your email address, so that incoming newsletters all get tagged the same way. Like so: name+newsletters@gmail.com. This helps you filter them into separate folders so they don’t clutter up your inbox. It’s called subaddressing and many email providers besides Gmail support it too.

Facebook Groups

For every topic you can think of, there’s a Facebook community. Members share relevant links relating to the topic and you may find the discussions useful too. Also, it can be a good way to connect to other professionals in your domain.

Reddit

Like Facebook, Reddit has a ‘subreddit’ for all kinds of topics, like privacy, transhumanism, freediving, the list goes on. Search for some interesting ones, subscribe to them, unsubscribe from the default ones, and return to Reddit regularly. You now have a curated page with links and discussions relevant to your interests.

Twitter

You probably already know the name of some thought leaders and interesting publications or blogs in your domain. Follow them on Twitter. See who they retweet. Follow them if relevant. See what recommendations you get to follow accounts. Soon you’ll have a constant flow of, more or less, relevant content.

You can also build lists of people who’ve posted tweets with a specific hashtag. Lists are a useful way to build more tailored streams.

You might even get to know more about the people you follow, where they get their information from, and perhaps discover a new newsletter, Facebook group or subreddit. Don’t forget about the unfollow button when someone keeps cluttering your feed.

Audible

Ever busy with your hands, but not that busy with your mind? Amazon’s audiobook service, Audible, offers audiobooks on every topic. It recently also incorporated podcasts in its app, so you can learn while you cook, workout, cycle, or shower. For a $15/mo membership, you get 1 free audiobook a month. You can actually try Audible for free and get two free audiobooks.

Here are some top notch audiobooks about the future and how to study it:

Got more? Ping me on Twitter.

Now that you’re all set up, why not learn how to efficiently share what you know on social media?


Disclaimer: yes, those are affiliate links. They help me keep the blog and newsletter running.

4 Products That Show the Future of Music

Tomorrow is the product of today, so let’s take a look at the innovative tools artists, brands, promoters and labels are using to bring about music’s near-future.

SoundStage: Make Music in VR

http://soundstagevr.com/

soundstage

SoundStage lets users immerse themselves in a virtual environment full of tools and instruments to create music. Not quite ready to seriously compete with digital audio workstations (DAWs), but its early days for VR so it will be interesting to see what products like this turn into once they reach maturity.

Thought: virtual reality doesn’t adhere to real world physics, which means we can be much more creative in designing instruments and interfaces for music creation.

Similar: TheWave VR

Qrash: Connecting Promoter & Audience

https://www.qrash.nl/

qrash

Qrash lets users find the best events in their area and get good deals on them. The biggest promise for this app is getting last minute deciders to your venue, spontaneously. In cities like Amsterdam or Berlin, where nightlife stretches deep into the morning, it’s particularly useful, because if you have a sold out event, but half of the people leave at 3am after the headliner is done, you can offer discounted fares to people who show up to fill the club back up. Qrash is currently in an early stage and only active in The Netherlands for now. If I were a VC, I’d be having some serious talks with this team.

Thought: by keeping audiences connected to event organisers in real-time, apps can solve inefficiencies in the live business that date back to the pre-internet age.

Similar: Jukely

Hardwell Bot: Automated Artist-Fan Interaction

https://www.producthunt.com/tech/hardwell-bot

You know what’s hotter than Pokémon Go? Messenger bots. Nah, just kidding, but messenger bots are pretty hot too. We Make Awesome Sh has created a bot for one of the world’s biggest DJs: Hardwell. It lets fans vote on new tracks, send in fan art, give voice shoutouts that may be featured on his weekly podcast, access merch, and subscribe to alerts.

Thought: how can bots be used to increase fans’ feeling of proximity? Can artist bots provide experiences that are valuable enough to monetize?

Similar: Record Bird, AudioShot

Landmrk: Geocaching Music

http://www.landmrk.it/

landmrk

Landmrk lets you attach content to specific locations — when a user is at that location, they can unlock the content. It allows for white labeling, so it’s easy to imagine revenue generating business models for this. Imagine: partnership between apparel brand and artist. Visit the branches to get access to free, full tracks of the upcoming album.

Thought: there are three ingredients to strong brand partnerships:

  1. Good artist-brand synergy
  2. Great music
  3. An engaging tool

Similar: AudioDrops, Central Park


Written for my weekly newsletter MUSIC x TECH x FUTURE. If you enjoyed reading this, please consider sharing and subscribing — it’s of great help.

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